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Author Archives: Vinh

Freedom is not fish or beef

Today, I felt I was free.
Although, I woke up to go to work like 24 million french people, I felt I was free.
I was free to go. I was free to quit my job. I could become whatever I wanted.
I could cut tree in Canada. I could study to become a top chef. I could become [...]


Today is procrastination day

Just don’t do it.
Tomorrow you’ll do it.
In fact, I’ll write a post tomorrow.


Living the google life.

Lately, google has bought some media time during the super bowl.
This really made me realize how life has changed with search engines, and how google has become an essential part of our life.


Time to market. Multiply by 3.

“It’s going to be ready tomorrow. It’s going to be huge. Massive.”
Your product is going to be on the market and you are going to finally make it come true. Success is finally here, at arm’s reach.
Let’s rewind…
A year ago, the tightest planning, however realistic was: 3 months top!
And a year later, with moist forehead [...]


Marketing your competitor.

Common practice would make you believe that you should NEVER talk about your competitor.
Yeah, why would you make your prospect think about an alternative?
That’s true. Quick impulsive buying should be made easy, and prospects should be streamlined into customers.

However, when it comes to B2B marketing, people are offered choice and tend to make more rational [...]


Zoom out.

Your life sucks.
You’re stuck again on a task and it’s going nowhere.
You don’t have the information, you don’t know what you’re supposed to do, you don’t even know if what you’re being asked is remotely feasible. That is, if the e-mail you received was proper english, and not a vague one-liner saying that somebody needs [...]


Reply rates on dating websites : Marketing is everywhere.

Yes, Marketing is everywhere. That would be a given for a marketing millionaire mindset.
So what happens when you go on a dating website?
You try to market yourself as a decent single person, and you want to optimize your chance of success by choosing the right target and presenting yourself the best way.
OkCupid gave access to [...]


The manga industry. A proven benchmark for customer satisfaction.

Naruto. Bleach. Prince of tennis. All those mangas are world famous manga.
I, myself, am a true fan of what now is part of the japanese pop-culture: the manga litterature (40% of manga litterature).

Here, in the western part of the world, we only get to see the success stories… But many struggling mangakas (manga authors) are clinging [...]


Flow theory. Achieve mindfulness

Apathy (also called impassivity or perfunctoriness) is a state of indifference, or the suppression of emotions such as concern, excitement, motivation and passion. An apathetic individual has an absence of interest or concern to emotional, social, or physical life. They may also exhibit an insensibility or sluggishness.
Boredom is an emotional state experienced during periods lacking [...]


Everybody can get rich, so they say.

First, let me remind you of my objective – Being a millionaire at 30.
Evaluating all my asset, I have bought a few stocks 2 years ago, and the crisis struck. Should I also tell you that I borrowed that money?
Left with only 60% of that, a smile is still on my face.

As well I invested [...]